Latest views and thought leadership
Explore ideas, perspectives and expert analysis designed to help you navigate a changing landscape
Featured Insights
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Scenario Analysis vs. Sensitivity Analysis: Why the difference matters and the risks of getting it wrong
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AI transformation across middle and back office operations
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Next-gen client content: how to prepare for the data-driven content demands of 2030 and beyond
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Read Alpha’s latest thinking on key issues in the industry:
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Insights
Webinar Recording | The Operational Cost of Fragmented Entity Data in Private Markets
Private markets firms are facing growing operational complexity – more entities, more structures, and more fragmented data. And increasingly, a…
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Insights
From assumption to advantage: the power of client testing
What used to be a ‘nice‑to‑have’ is now a must. Testing creative concepts and messaging with real clients before launch…
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Insights
Two in Twenty with HSBC Asset Management’s Joanna Kalenska
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Insights
The real reasons product development fails in private markets
The demand for new private markets products has never been higher. Investor appetite is broadening, distribution channels are expanding, and…
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Insights
Scenario Analysis vs. Sensitivity Analysis: Why the difference matters and the risks of getting it wrong
A residential development might return 17.5% in its base case, 24.2% if the market runs hot, and 10.9% if it…
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Insights
Culture amplifies or quietly erodes your brand
Brand strength is usually assessed externally through performance metrics, trust scores and customer engagement. But the earliest signals a brand…
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Insights
Mind the (feature) gap
Fifteen years ago, software updates were something of an event. There was scheduled downtime, someone came to install things, and…
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Insights
CMOx New York: Why context matters more than ever
Reflections from Alpha Agency’s CMOx Spring Conference in New York, where marketing leaders explored the intersection of AI, trust, data…
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Insights
The FCA’s value for money framework: does green mean go?
The FCA’s Value for Money Framework will require providers of workplace defined contributions (“DC”) default arrangements to measure and publicly…
