
14 April 2026, London, UK: The global asset and wealth management (AWM) and alternatives industries are entering a new phase in which firms need to translate years of investment in artificial intelligence (AI), private markets and data platforms into performance improvements as regulatory and fee pressures intensify, according to the latest AWM and Alternatives Outlooks from Alpha FMC, a leading global consultancy to the financial services industry.
The reports, which are based on qualitative research conducted amongst global leadership teams in AWM and alternatives, highlight how the industry is moving beyond experimentation with technologies such as AI, towards large scale implementation aimed at improving productivity, strengthening risk management and enhancing investment decision-making.
The Outlooks note that while markets remained relatively resilient in this last financial year – despite considerable geopolitical shocks – growth in asset management, wealth management and alternatives has become largely dependent on operational discipline, strong data foundations and clarity of strategic focus. This is at a time when firms have to contend with tightening distribution channels, rising client expectations and increasing regulatory scrutiny across technology, liquidity and sustainability.
The AWM report has identified the following themes shaping the industry:
- Scaled AI Adoption and Value Realization: AI is moving from pilots to enterprise-wide deployment across research, portfolio analytics, sales and operations, with increasing focus on measurable productivity, decision-making and strong governance controls.
- Public and Private Market Convergence: De-equitization and growth in private markets are driving demand for total portfolio oversight, integrating risk, liquidity and exposure across public and private assets.
- Operational Simplification and Resilience: Fee pressure is driving firms to simplify technology estates and processes, with greater reliance on data foundations, automation and vendor oversight to improve efficiency and reduce risk.
- Governance and Regulatory Discipline: Diverging global regulation is strengthening governance, with firms embedding risk, compliance, AI oversight, cyber resilience and sustainability earlier in product and tech development.
The Alternatives report has identified the following themes:
- AI Operationalization and End-to-end Automation: Firms are using AI for monitoring, sourcing, due diligence and portfolio oversight, with automation key to scaling AUM across credit, private equity and real estate.
- Hybrid Strategies and Product Diversification: Managers are expanding into credit, secondaries and hybrid structures, while evergreen and semi-liquid vehicles increase access but require stronger liquidity and reporting controls.
- Data, Transparency and Portfolio Oversight: Growing product complexity is driving demand for unified data models, improved valuation governance and portfolio-wide visibility across public and private markets.
- Governance, Liquidity and Risk Discipline: As insurance capital and retail participation increases in alternatives investing, liquidity management, governance frameworks and cyber security are becoming increasingly important.
Alpha FMC’s Asset and Wealth Management and Alternatives Outlooks draw on insights from senior leadership across asset management firms, wealth managers and institutional asset owners. The research examines the priorities of CEOs, Chief Investment Officers (CIOs), Chief Operating Officers (COOs) and functional leaders as they position their organizations for sustainable growth.
Joe Morant, Global Head of Asset and Wealth Management Consulting at Alpha FMC said the industry is now entering a more disciplined phase of transformation: “Over the past few years, asset and wealth managers have invested heavily in AI, data platforms and private market capabilities. In the coming financial year, the focus will shift firmly to execution – ensuring these investments deliver tangible, measurable value while strengthening operating resilience and maintaining regulatory confidence is key. Shareholders and clients will demand improvements.”
Nick Fienberg, Global Head of Alternatives at Alpha FMC commented: “It’s been an interesting year for alternatives. There has been a gradual de-equitization of global markets with companies staying private for longer and delisting. Credit markets have burgeoned to around $3.5tn, dwarfing equity markets. Infrastructure is no longer just roads and bridges, but the plumbing of the digital and energy economy. This all means that alternative asset managers – whether in credit, private equity or real estate – are adapting their business models and processes for wealth and retail investment, using data and AI to improve performance, governance and risk management.”