Latest views and thought leadership
Explore ideas, perspectives and expert analysis designed to help you navigate a changing landscape
Featured Insights
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Scenario Analysis vs. Sensitivity Analysis: Why the difference matters and the risks of getting it wrong
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AI transformation across middle and back office operations
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Next-gen client content: how to prepare for the data-driven content demands of 2030 and beyond
All Insights
Read Alpha’s latest thinking on key issues in the industry:
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Insights
AIM High: Building an ESG business & brand (Part 1)
With ESG becoming the focal point of the investment industry, we have produced a two episode series on ESG as…
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Insights
Investment Pathways – A gateway to strengthening relationships with your customer
People stick to what they know or are too scared to break the status quo. This is particularly the case…
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Delays to IFPR: Swings and roundabouts
The FCA’s Investment Firm Prudential Regime will fundamentally change the way our industry manages risk. The recent 6-month delay of…
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Tech-driven marketing innovations
We have seen how technology has revolutionised work and school life in ways we couldn’t imagine during this pandemic, but…
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Insights
Don’t fight the zeitgeist – ESG is coming for you whether you like it or not
2020 has certainly had an ESG flavor and as a theme it is spreading quickly. From a mention on Sir…
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Insights
The Chancellor’s statement: Raising the bar on sustainable finance for asset managers
A positive development for the green finance industry, but it raises several ESG challenges for asset managers
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Insights
Big Data in Marketing: How to successfully measure your marketing performance
Our resident measurement mentor Kennedy Lynn looks at the rise of big data in today’s digital world, As a marketing…
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Insights
AIM High: Unpicking sales enablement, ABM & ROI
In today’s episode Twink is joined by James Smee, CEO & Principal Consultant at Bridge, to take a deeper look…
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Insights
Regulatory reporting: Flying to the moon and back
Nearly three years have passed since MiFID II ‘go-live’, and with 88% of transaction reports still containing one or more…
