Tags
Salesforce
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Salesforce Marketing Cloud is finally live – now what?
We often hear marketers and salespeople talk about how Salesforce Marketing Cloud (SFMC) will transform a marketing team’s day-to-day and…
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Maximizing salesforce effectiveness for wealth managers
In this article, Alpha MFC explore the approach and value for Wealth Managers in conducting structured Sales Force Effectiveness initiatives…
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CRM as a competitive tool: UK investment platforms
In this article, Emily Eleazar, Duncan Ng’enda and Tom Parish explore how UK investment platforms can actively leverage CRM to…