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Case Study
Client type
Alternatives Managers & Private Markets, Asset Management, Insurers, Wealth Management
A UK wealth manager (£4.5bn+ AUM) needed to strengthen its presence in the UK and UAE. Paid social performance required greater structure and consistency. A focused strategy was needed to drive growth and engagement.

Alpha managed end-to-end paid social across LinkedIn and Meta, using Campaign Manager to amplify content and drive follower growth. We provided ongoing optimization and budget recommendations aligned to strategic priorities, supported BAU activity, targeted campaigns and lead generation, and launched and optimized more than 200 ads across platforms. This delivered sustained audience growth, improved campaign performance and a scalable paid social model.
Generated over 10,000 new followers across paid and organic. Exceeded three annual growth targets.
Launched 200 plus ads with continuous optimization. Improved efficiency and impact of paid spend.
Established repeatable campaign frameworks. Enabled expansion of lead generation across LinkedIn and Meta.